This 90-minute virtual session will help you to transform dull facts and information into compelling and persuasive content through the power of storytelling. You will learn how stories connect people with each other and with the information that’s being presented, enabling you to make a strong impression on any audience and inspire them to action. Using typical business examples, you will have the opportunity to craft a meaningful narrative and consider how visuals can strengthen the message.

This short session is suitable for anyone who delivers regular presentations, would like to bring facts and data to life, and really engage their audience.

By the end of this session you will be able to:

  • Explain how storytelling enhances understanding and retention of information
  • Describe how to create a compelling story, merging three key elements
  • Develop narrative and visual examples to reinforce a message